The Buddy System | Indepreneur | Music Marketing That Works

Ultimate Album Launch

The Buddy System

A Complete Step-By-Step Guide To The Psychology Behind Turning Random Strangers Into Raving, Promoting Fans

How To Actually Profit From An Album Release While Growing Your Subscriber List With Brand New Fans And Customers

  • Instant access to the Indepreneur "Training Vault" and all comings Trainings (inc. Selling Tickets For Live Shows)
  • Access to 2500+ private community
  • Weekly "INDIESLIVE! " Q&A Sessions & Audits
  • Monthly "Ground Reports" live trainings
  • Special INDIEDEALS & discounts on mixing, mastering, production, and software
  • Only $37/month (cancel easily anytime)

What is 'The Buddy System'?

A Deep Dive Into Relationship Building
Every successful marketing methodology starts with a relationship-building framework and music marketing is no exception! This training is the relationship-driven heuristic that we operate under to help independent musicians build up and level up their audiences. 

Step-by-Step Overview of a Listener's Journey
This training overviews the 8 psychological steps that a person takes from being a total stranger to a diehard fan. Each step can be measured, tracked, and optimized so that independent musicians have a road map to build their dream fanbases and more importantly, real relationships with their fans. 

Example Campaigns and "Swipes" for Each Step
Each step in The Buddy System can be accomplished with fully automated digital marketing campaigns. With this in mind, we've pulled actual working campaign strategies from actual independent musicians and businesses for you to model and adapt.

A Comprehensive Guide No Matter Where You are in Your Career
The career path of an independent musician is anything BUT average. That's why the framework of The Buddy System was built so that it can be understood and applied for musicians at all levels career levels, from simple beginnings to super stardom.

What's Inside The Buddy System?

(click an icon to learn more)

Learn The Strategy

Choose Your Blueprint

Build Your Assets

Fill Your Shows

Learn The Concepts

Follow the Journey

Program Your Path

Build a MASSIVE Fanbase

Learn The Concepts

  • Build a foundation for understanding the principles of any marketing methodology that's driven by relationship-building!
  • Identify practical and non-practical marketing methods that apply to independent musicians and businesses alike for growing a customer base!
  • Dive into marketing terminology such as sales funnels, campaigns, and key performance indicators so that you can understand the strategies that will fit your needs! 

Follow The Journey

  • Learn how to shift your focus on building a fanbase to a relational perspective rather than a purely transactional perspective.
  • Understand the framework that will help you create a meaningful relationship with your audience through marketing channels.
  • Take a deep dive into all 8 steps of The Buddy System and the psychology behind each one.

Get INSTANT Access To The Buddy System

Program Your Path

  • Follow along with real life, tried by fire marketing campaign examples from actual musicians and businesses for each step in The Buddy System
  • Crack into methods of programming your marketing efforts into the framework of The Buddy System for established artists and unestablished artists to design a path that's suits wherever you are in your career!
  • Use our Tour Planning Spreadsheet to identify your best tour routing, organize your fan data by geography, and plan out your show marketing budget 
  • Brainstorm how to strategize your system so that your music marketing is automated and systematized from top to bottom!

Build a Massive Fanbase

  • Use our Buddy System Workbook to kick start your own marketing campaigns for your music career
  • Build a relationship with your audience step-by-step from unaware listener to raving, promoting fan!
  • Run successful automated marketing campaigns to grow your listener base, increase your sales, and get more people to your live shows!
  • Create a community around your fanbase that is supportive and builds upon itself over time!

This stuff just works... see what our students have to say!

The Buddy System

  • Learn The Strategies
  • Introduce New Listeners
  • Educate New Fans
  • Keep In Touch
  • Create Awesome Offers
  • Nurture Your Community
  • Encourage Promotion and Advocacy
  • and much more...

Get The Buddy System When You Sign Up For INDIEPRO Membership and Get MORE

- PLUS -

  • Ultimate Album Launch PLUS access to all other step-by-step trainings covering Album Launches, messenger and email marketing, tracking and analytics, and much more...
  • Weekly INDIESLIVE! Q&A Sessions and Live Audits including up-to-the-minute strategies, methods, and hands-on guidance
  • Monthly GROUND REPORTS live trainings sharing the latest breakthroughs in music marketing with step-by-step how-to's from the Indepreneur team
  • Indepreneur Indies support group where 2500+ other talented Indies and the Indepreneur team share strategies and collaborate
  • Special INDIEDEALS that get you access to pro-level mixing, mastering, production, and software at a fraction of the normal cost

Frequently Asked Questions

Q: What is an Indepreneur "Training"?

A: It's halfway between a tutorial (step-by-step instructions on how to do something) and a course (series of information that teaches you a skill).

Our trainings are built to get stuff done - fast. At the same time, they are meant to leave you with a valuable skill that you can use again and again throughout your career.

Q: Why $37? ____ charges over $200... 

A: If you look at how our competitors price their information, you may be inclined to think that we're either generous or that we're hiding something...

Well, here's a couple reasons for our pricing model that should ease your mind:

1. This company was started by musicians and for musicians - not by black hat marketers trying to make a million dollars. We understand where you are at - and we think it's criminal what some companies are charging to basically gas you up and then help you set up a social media page. We want to change all that.

2. On the other side of the coin, charging anything, even if its less than $100, does weed out those who are less-than-serious. We only want serious musicians who will help us change the way this industry works.

We also believe that, when you see how much actionable info we provide for this price, maybe (juuuuust maybe) you'll join us as an INDIEPRO member with full access to our entire Training Vault.

But that's it...

No fine print... no "hidden trials"... no funny stuff. Just the information you need and the results you want.

Q: How do I know this training will work for [insert genre]?

A: Here's how it works at Indepreneur:

Each year, we spend over 1000 tech-hours and over $100,000 testing different digital marketing strategies on music careers. We do this with:

  • Our Testing Grounds Artists - an assortment of collaborating musicians that helped to start Indepreneur and who give us full reign to try out our crazy ideas
  • Our Agency clients - Indies who hire us to set up their marketing campaigns and for whom we get to try out strategies that have worked for our Testing Grounds artists

When something works (and I mean really works) we document the strategy in a step-by-step "training" so our best campaigns can be repeated and rolled out across all of our artist accounts.

These trainings are not like some online courses you may have taken from other music marketers - they're almost entirely tech trainings.

We're not here to give you some overpriced pep talk - our trainings equip you with the very best of whats working right now. All killer, no filler!

Q: Is there a guarantee?

A: Absolutely - ALL of our trainings have a 60-day, no-questions-asked guarantee that works like this:

You either love it, or you get your money back. Period.

That means, if you aren't happy for any reason, just let us know and we'll give you a full refund on the spot. No forms to fill out, no hoops to jump through, no files to upload.

Get INSTANT Access To The Buddy System Now


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